Create Online Store: best ecommerce platform

Thursday, April 2, 2015

Why Create Online Store And Not Sell On Marketplaces

Important Marketing Blogs:-

In just few clicks, you can easily create an online store via KartRocket online seller app. All you need is to download KartRocket online seller app and get started with online selling. What else? You can easily manage your online store and add orders and ship them in just a click. Download Now!

In this era of e-commerce industry, the question “whether to sell online or not?” is a past, what is relevant now is “ should I create an online store or sell on marketplaces?” The answer is, to grow and sustain the business, you should create an online store as it is a key to customer acquisition and brand management.

Here are some reasons why you should say “yes” and create online store.

1) Develop Your Brand

If you are new to the industry and people don’t recognize your brand, you should create an online store. This is because to build a brand is not possible after a certain extent when you sell at marketplaces. Also, you have all the control over your brand and content when you create online store with the best ecommerce platform. When you sell at marketplaces, you will have to comply to marketplace regulations and formats necessarily. Having your own online store gives you the freedom to present your products in whatever way you want to. You can create a blog, product videos or display new products and create a brand in the most suitable manner. With the best ecommerce platform you can create online store for free.

2) Creates Customer Base

One of the biggest advantage of your own online store is that you have your own customer base. Whenever anybody buys from you, you get all the details and he/she becomes your customer. You get to know what is your customer base and thus you can devise strategies to target them. You can customize offers to attract them, which is not possible at a marketplace as you don’t have control over the details of your customers. The best eCommerce platform provides you analytical tools so that you can perform better visitor tracking.

3) Control Promotions

When you have your own online store, you can control all the discounts, and promotional offers. Promotions are important to boost sales, increase customer base and clear excess inventory. In a market place you are one among many brands, trying to attract customers. Promotions are the best way to increase conversion rates and build brand loyalty. You don’t have to worry about the timings of your promotion, if you have excess stock or you want to offer discounts, in case you have an online store. But at a marketplace, you have to comply with the promotional timings and other policies.

4) More Profit Margins

The profit margins in an online store are more than what you get from a marketplace. This is because marketplaces work on commission model, that means a percentage of your sales have to be given back. Whereas in your own online store whatever you earn is yours. So, earn more by creating an online store for free.

Remember that you are not chained to choose either of the two, you can sell in both ways. You can sell products at a marketplace to drive sales to your online store. Using both the options in the beginning would be a great idea. So choose the best ecommerce platform that allows you to create online store, and it is integrated with major market places. This way your products will be visible both places. So create an online store today.

Friday, March 27, 2015

How Your Ecommerce Software Help You Get Your First Sale

Important Marketing Blogs:-

You have an online store, the best products and everything you need to sell online, but the question still remains the same, how can I get my first sale? Well, the good news is that your Best eCommerce platform offers you multiple features that can help you in getting sales. Want to know, what are these? Read this blog

How to Get First Sales for Your Online Store?

1) Word Of Mouth

Spread the news about your recently launched online store. Communicate it to your family, relatives and friends either in person or digitally. You can do so by sending links through your eCommerce software, to them on Facebook and WhatsApp. A good word of mouth spreads like wildfire. So, start from your home and get the momentum going.

2) Email Marketing

Create a pre launch list of people and connect to them by sending e-mails. These will be the most qualified leads as they are the first ones to show interest. The email marketing app provided by your eCommerce software will enable you to send emails to a large number of people in no time.

3) Coupon Marketing

Discounts and coupons are mostly used to get sales. Entice your potential customers by giving them discounts and offers on products you sell. Create and manage your coupons with coupon marketing tools provided by your eCommerce website builder. It is a great way to get your sales.

4) Social Mediums

One of the trending ways to sell your products is through social media. Your Best eCommerce platform offers social media apps that enable you to sell socially. With many of the online shoppers being socially active, it is the easiest way to reach them. You can get first sales by targeting your Facebook friends, those who are interested in buying your products. You can further post in groups and connect through other mediums like WhatsApp.

5) Sell On Multiple Marketplaces

The more your products will be exposed to marketplaces, the more they will sell. So your eCommerce software should be integrated with leading market places so get your products are synced and then sold.